PRISM BY SYMITRI
Full data ownership.
Precise targeting.
Real-time measurement.
Superior performance.
Prism by Symitri is how brands, agencies and publishers get the full value of the data you own. With Prism, you’ll get real-time scale and superior performance without compromising data-driven success or consumer privacy.
Prism is built for performance. We seamlessly integrate privacy and data protection into the programmatic ecosystem so that media buyers and sellers can match their first-party data for real-time targeting, measurement and attribution at the speed and scale of the open Internet.
Our approach ensures:
- A zero-trust, double-blind approach to security.
- Global privacy compliance by design.
- Increased consumer trust by converting individual targets into anonymous cohorts.
- Real-time performance at scale, speed and cost.
HOW PRISM WORKS
Matched audiences. Cohort-level targeting. Real-time intelligence, performance optimization and AI-enabled analytics. Zero personal data.
Symitri delivers results for premium digital publishers and advertisers.
Better results for brands
Frictionless audience-addressability and real-time measurement across browsers, devices and operating systems.
Better privacy for your audience
First-party data owners remain in full control of their trusted data relationships with nearly zero downstream data processor risk.
Better revenue for publishers
Protects the value of audience data, reversing more than a decade of publisher inventory commoditization.
Symitri delivers results for premium digital advertisers and publishers.
Better personalization
Personalized campaigns, real-time optimization and accurate attribution—all while safeguarding your first-party and modeled consumer data assets.
Better privacy and data protection
Brands maintain 100% control of personal data, making consent valid globally with nearly zero downstream data processor risk.
Better performance
Scaled programmatic audience activation and measurement across browsers, devices and operating systems.
